Global Business, 4th Edition
Mike Peng ISBN-13: 978-1305500891
Wal-Mart’s Challenges in Brazil. Chapter 10, pg. 319-320
Please answer the following questions
1. How do firms such as Wal-Mart enter foreign markets?
2. Why do they enter certain countries such as Brazil but not others?
3. Why do some of them succeed while others struggle?
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