Please read this article:
Welcome to the Experience Economy by B. Joseph Pine II and James H. Gilmore
http://enlillebid.dk/mmd/wp-content/uploads/2012/03/Welcome-to-the-Experience-Economy-Pine-and-Gilmore.pdf
1. Establish a relation between the concept of “information society” and “experience economy”.
2. Provide an example of a company offering “enriched products or services” by properly using information technology.
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