BA725: Strategic Management & Leadership in Athletic Administration
Strategic Planning Project: BA 725 Strategic Plan Paper FA21.docx
Each student will develop a three-year strategic plan for the case study presented. Each plan will consist of the following parts:
Strategic planning is a “systematic process of envisioning a desired future, and translating this vision into broadly defined goals or objectives and a sequence of steps to achieve them. In contrast to long-term planning (which begins with the current status and lays down a path to meet estimated future needs), strategic planning begins with the desired-end and works backward to the current status.”
Grading Rubric: Scroll down the page to see.
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